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Choices Specialist Community Care and Support is the latest service in our group to expand into South Yorkshire. This will be through a brand new Rotherham contract, which, through existing experience, we anticipate will provide a huge opportunity for the expansion of our Choices service. Opportunities for lots of new job roles are being created, including vacancies for both office and community based staff. This new Rotherham service will be run from the Mexborough Business Centre, where our current TLC Rotherham and Doncaster services are also based.

Choices Rotherham will run alongside TLC Homecare Rotherham, which will celebrate its eighth birthday in the spring and which will continue to support the people of South Yorkshire, providing the best possible care we can (please email: or for recruitment enquiries).

We are committed to seeing a year of strong opportunities and development for all of our teams throughout the Optimo Group during 2020, a year where we will continue to build upon all of the hard work we’ve been doing over recent years. We’ll be evolving from one service, to two major services covering the Rotherham area, under the watchful eyes of Gill and Judith who will be managing each individual service respectively and continuing to instil all of the elements of our Vision & Values, supporting us to continue, ‘to deliver a service to be proud of’ for many years to come.

Gill Strayer (pictured left) is the Registered Manager of TLC Rotherham and TLC Doncaster and has been with the Optimo Care Group over a year now. Judith Beaumont, Care Service Manager (right), came to us when we acquired our Choices service in West Yorkshire, approximately 18 months ago. They are both very experienced in their field and look forward to welcoming and supporting all of our new service users and staff to the organisation. We’d also like to send a BIG ‘THANKYOU’ to all existing TLC Rotherham staff, for their hard work and commitment to the service as we look forward to building even further on our new venture throughout the year, I’m sure they’ll be lots more exciting opportunities to come!!!

Good luck goes to Rotherham teams and we send our very best wishes to all of our teams throughout the organisation, thanks to them ALL, for their ongoing support and commitment – thank you!

A word from the Chief Exec…

Welcome to the first newsletter of 2020.

Lots to cover this month and thanks as ever to Elaine for compiling Optimo News. As a busy service it’s easy to overlook all the great activity going on in the Group and this newsletter helps us to keep track.

With new office and service openings, new colleagues to welcome to the Group, plus a number of other developments, 2020 looks like it will be another year of development and progress for us all. This is Optimo’s 10th year and with 20 years in WarrenCare, TLC and Choices we are officially over 70 years experienced! Quite an achievement when you consider this equates to several million care hours delivered and literally tens of thousands of people supported.

Our new “OptimoConnect” app is now in first phase of launch and we will be focussing on its benefits and opportunities this year, please take a look as it is rolled out. It promises to be a useful resource for all of us – all feedback welcome!

I am currently reflecting on our PRIDE values, when we created these we did so with all our wonderful service users at the heart of them. We also need to remember that these values relate to all of us as colleagues and teams. At all times we should consider them in how we work together, how we develop what we do as a service collectively and how we make decisions. For example, person centred also means considering each other and how we work positively together with what is important to us. If we do this, our service will flourish and our care and support to those who use our services will too. This year we will look closely at how we can demonstrate our PRIDE values across all our operations, we are all involved in this.

Enjoy this newsletter!

Best Wishes, Richard Walker

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